The solar leads you paid for and never closed are still buyers.
You pay $100–$300+ a lead and close around one in eight. The other 88% didn’t say no — they went quiet and sat there. Revenue Recovery Engine texts that dead pipeline for you, from your own number, the TCPA-compliant way, and rebooks the interested ones into fresh consultations. No new leads to buy. Just the ones you already paid for.
Your dead pipeline is the cheapest revenue you’ll ever book
No other trade leaves this much on the table: the highest lead cost, the lowest close rate, and the highest ticket all at once.
$100–$300+
cost per solar lead
~12%
of leads close — the other 88% go quiet
~$29,000
average residential system (EnergySage, 2025)
5–15%
of a dead lead list rebooks via SMS
Quote 500 homeowners a year and close ~12%, and roughly 440 go quiet — not gone, just stalled. Reactivate even 5–15% of them and that’s 22–66 consultations rebooked from leads you already paid for. At a ~$29k system, closing even a handful is six figures that was otherwise sitting dead in a spreadsheet.
Illustrative — your list size and close rate set the real number. The point stands: you already bought these leads.
From a spreadsheet of dead leads to booked consultations
Upload your old lead list
Export the homeowners who took a quote or consult and went quiet — from your CRM or a plain spreadsheet. We screen it for consent and scrub do-not-contact before a single text goes out.
The AI reworks the pipeline
From your own number, RRE sends a natural, on-brand text and a 30–60 day follow-up sequence — the compliant way, inside quiet hours, with instant opt-out. No rep on the phone.
Fresh consultations book themselves
Homeowners who re-engage get booked straight onto your calendar as new consultations. Your reps only talk to people who raised their hand again — the highest-intent conversations you can have.
Solar is a TCPA minefield. This is built to keep you out of it.
The reason most installers never work their old leads is fear of a complaint. RRE removes it — compliance isn’t a setting, it’s the foundation.
Prior-relationship only
RRE only messages leads you already have a business relationship with — homeowners who asked you about solar. Purchased and cold lists are blocked, by design.
Quiet hours enforced
Every message respects the recipient's local-time quiet hours automatically, with a safety buffer inside the legal window — no 8 AM texts to a homeowner two time zones away.
Instant, honored opt-out
A one-word STOP suppresses the contact immediately and permanently, across the platform — and stays suppressed even if you re-import the list later.
Full consent + audit trail
Every send is logged with its consent basis and is exportable for your records — the paper trail that turns a scary channel into a safe one.
Questions solar installers ask
- Which solar leads can I reactivate?
- Your own leads — homeowners who requested a quote, took a consultation, or asked about going solar and then went quiet. Those are leads you have a prior business relationship with, which is what keeps outreach compliant. A spreadsheet of old leads works fine; no CRM required. We do not text purchased or cold lists.
- Isn't texting old solar leads a TCPA risk?
- Solar is one of the most-litigated industries under the TCPA, which is exactly why we built this compliance-first. RRE only messages leads with a prior relationship, sends from your own number inside quiet-hours limits (recipient local time), honors STOP instantly, and scrubs against a business-scoped do-not-contact list. The compliance is the product — it is what lets you work your pipeline safely.
- How many old leads do I need for it to be worth it?
- Even a few hundred quoted-but-unclosed homeowners is worth running. At a ~$29,000 average system, closing even a handful of reactivated consultations is real six-figure revenue from leads you already paid for.
- What does my team have to do?
- Almost nothing. You upload the list once. The AI runs the texting and follow-up, and interested homeowners get booked straight onto your calendar as fresh consultations. Your reps only talk to people who raised their hand again.
- What does it cost?
- A 14-day free trial, then a flat $497/month on Starter — no per-lead fee, no percentage of the deal, no setup fee. You watch it rebook consultations before you are charged a dime.
- How fast can it start?
- Setup takes about an hour and most installers are live the same day. The first reactivation campaign starts once your list clears a quick compliance review.
You already paid for these leads. Go book them.
Upload your list and watch RRE rebook consultations before the 14-day trial ends. Flat $497/month after — no per-lead fee, no percentage of the deal.